Author: Simon Attard The team of three that quietly outproduces the team of ten Something has shifted in the last two years, and most business owners feel it before they can name it. A marketing team of three people is now producing what used to take ten. The blog posts, the ad variations, the email sequences, the […]
Written by: Simon Attard The Quiet Discomfort Of Putting Your Own Face Forward There is a particular hesitation I see in almost every founder the moment I suggest that they, personally, should become more visible, and it is not laziness or lack of ambition, it is a very human reluctance to stand in front of […]
Written by: Simon Attard Your Customer Has Already Decided, and You Have Not Said a Word I have spent more than twenty years watching people decide, and whether it happens in a pitch room, on a shop floor, across a restaurant table or, increasingly, behind the cold glow of a phone screen, the pattern rarely […]
Writen by: Simon Attard The realm of marketing is in constant motion. Technological advancements, changing consumer habits, and the ongoing process of globalisation continually reshape the competitive landscape. At MYC, we are confidently stepping into this new era with an ambitious rebrand and a refreshed website. This represents a significant transformation. This reflects our current […]
In Malta’s quickly changing market, where tight-knit communities affect how well businesses do and more people are using digital technology, leaders can’t only look at surface facts. Age, geography, and income are some examples of demographics that can give you a general idea, but they don’t usually tell you what makes Maltese consumers act, trust, […]
MYC began its operations in July 2012, at a pivotal moment in Malta’s evolution: the transition from traditional marketing to digital marketing strategies. Social media was expanding rapidly, and companies throughout the islands required experts who could assist them in building their online visibility and operating through this new growing environment. Digital Marketing in Malta […]