Petrolea, a business spanning three generations, operating in domestic commodities approached MYC for the development of a new website. With a physical presence of around two thousand five hundred square meters in a modern establishment in Birkirkara, the company realised that to effectively target a wider audience, it had to upscale its digital platforms, introducing an e-commerce functionality to its new website.
Apart from the information pertaining to Petrolea, the website consists of a wide range of products which are offered, allowing users the flexibility to shop online. User experience was given immense priority whereby the ultimate objective was to make the buying cycle seamless, simple and pleasant.
Following the development and launch of the new website, Petrolea engaged MYC to divert its attention towards social media marketing. The Facebook page of Petrolea serves as a prime example of the social media content that can be created and published by MYC on behalf of its clients. From the posts shared on Facebook, viewers will notice the branding consistency that applies, with content curated with seamless continuation in mind. Petrolea, being a brand that prides itself on kitchen and household novelties, publishes engaging content with captivating visuals and compelling text. These efforts are aimed at showcasing what Petrolea offers and to promote the name of the brand as a trusted and reliable partner for any household.